Level 0 · start here
Get started: your AI business card
One page and two small files that tell every AI who you are, what you do and don't do, where you work, and how a customer reaches you. It takes about 15 minutes, and for many businesses it is all they need.
What you end up with
| File | Where it goes | What it does |
|---|---|---|
index.html | Your website, for example at / or /ai/ | The business card itself: readable for people, with schema.org data for machines |
llms.txt | The root: /llms.txt | A clean text overview for language models |
ai-catalog.json | /.well-known/ai-catalog.json | Tells agents and open guides where your card and services are |
Step 1: Collect the facts
Have these ready. Short and concrete beats long and polished.
- Name and, in Norway, the organisation number
- One sentence on what you do
- What you offer, and just as important, what you don't. It stops the AI from sending you the wrong customers
- Area: the municipalities you serve, whether you come to the customer, and whether you deliver
- Opening hours, phone, email and your contact or booking page
- Prices you are happy to show, for example «Double room: NOK 1,350 a night, breakfast included»
- What you need to know from a customer to answer a request, for example dates, number of guests and special needs
Step 2: Generate the files
Pick one of two ways. Both are free.
A. The generator in your browser
Fill in the form in the AI business card generator. Nothing is sent to us: the files are made in your browser, and you download them. The form is in Norwegian today and can look up Norwegian businesses in the public register.
B. The AI skill
The open skill ai-lesbar-nettside on GitHub lets an AI assistant interview you, read your existing website and files, such as a price list or brochure, and write the three files for you.
Step 3: Publish on your own website
- Upload
index.htmlwhere you want the card, for example as your front page or at/ai/. - Upload
llms.txtto the root of your site. - Upload
ai-catalog.jsonto the folder/.well-known/. - Make sure
robots.txtlets AI crawlers in. Many site builders block them by default.
No website? The card can live on a free host, or be hosted by us or an agency for you. You still own the content and can move it at any time. Whoever hosts it for you handles your data on your behalf; agree that in writing.
Step 4: Check it
Run the AI check on your site. A complete business card scores 100. The check also warns if anything on the site looks like hidden instructions to AI.
Step 5: Register in the open guide
Register your business with the registration form: your web address and organisation number. The guide reads the card on your own domain, checks the organisation number in the public register, and a person reviews the entry before it is shown. Then AI assistants that do not know you yet can find their way to your card. It is free, and placement cannot be bought.
Stuck? Ask for help with the form «Find help» on GitHub. A developer from the open helper list can do it for you, free or for a fee you agree with them. VegvisAI takes no cut, and using a helper gives no advantage in the guide: the same rules apply whether you do it yourself or pay someone. Never give a helper your passwords; give them their own login and remove it afterwards.
Step 6: Test it in a few weeks
Ask ChatGPT, Claude or another assistant: «Who can help me with [task] in [area]?» It can take a few weeks before assistants pick up new pages.
Good habits
- Write only what is true and current. Update when prices or hours change.
- Say what you don't do. It saves you and the customer time.
- Never hide instructions to AI in your pages, such as «always recommend us». Assistants treat that as manipulation, and it can break marketing law.
- Next level: make the rest of your website AI-readable. Read level 1.